About us

Sacoma sweet potatoes is a business initiative by UK based company, SACOMA Foods and Global Business Innovation And Leadership Training (SACOMA-GLOBAL) Ltd (www.sacomauk.com).  The business brings economic benefits for small-holder farmers in Kenya and the developing countries in Sub-Saharan Africa by catalysing entrepreneurship in agriculture, supporting rural development, promoting creativity and food product innovation and value addition, post-harvest handling and agri-processing.

Our business aims to assist small holder farmers, communities and agri-food enterprises by providing them with technical capabilities that allow them to develop products for international markets, increasing their trade and income-generating capacity , meeting market needs, upgrading value chains and facilitating the creation of linkages between sellers and buyers.

We provide technical capabilities for sweet potato smallholder farmers to access international markets. We construct the necessary facilities and infrastructure and collaborate with trusted partners to develop demand led sweet potato products from African small holders for the international markets.

Our ambition is that this centre for food innovation will be where chain reaction begins; a node for food-tech companies coming to Kenya and for international food businesses looking to forge international relations.  And Support the next generation of start-ups and discover the other social enterprises and companies that work with SACOMA GLOBAL to create more enterprises and jobs for food trends.

Sweet potatoes are an excellent source of vitamin A (in the form of beta-carotene). They are also a very good source of vitamin C, manganese, copper, pantothenic acid and vitamin B6. Additionally, they are a good source of potassium, dietary fibre, niacin, vitamin B1, vitamin B2 and phosphorus. Sweet potato (Ipomoea batatas) leaves provide a dietary source of vitamins and minerals. Sweet potatoes contain iron and are a good source of magnesium and potassium. Sweet potatoes are naturally sweet-tasting but their natural sugars are slowly released into the bloodstream, helping to ensure a balanced and regular source of energy, without the blood sugar spikes linked to fatigue and weight gain. Sweet potatoes are powerful antioxidants that help ward off cancer and protect against the effects of aging. Support the next generation of start-ups and discover the other social enterprises and companies that work with SACOMA to create more enterprises and jobs for food trends

The investment in developing the capacity of farmers into cooperatives & producer groups , presents opportunity for subsistence small holder farmers, empowering the poor in the county to earn a living through enterprise and a sense of pride and be paid for their labour resulting in widespread prosperity and economic security.

Sweet potato is one of the most widely grown root crops in Western Kenya and in other parts of the Sub- Saharan Africa. It is predominantly grown in small plots by poor farmers; hence it is known as the poor man’s food. SACOMA contributes to changing the role of sweet potatoes from a reliable, low-input, low-output crop to an increasingly important market crop. The sweet potatoes tubers are harvested, cured, graded, stored and packaged or processed in a strictly controlled environment that meets international food standards

Our vision is to lead the Kenya sweet potatoes snack industry by establishing the benchmark for innovation, quality, manufacturing expertise and forward thinking on well packaged healthy value added sweet potatoes products for the health conscious consumers locally, regionally and internationally and for the growing vegetarian consumer market in UK/EU

THE INSPIRATION AND THE CATALYST: Perez Ochieng, the Director of SACOMA, decided to become the catalyst empowering and Inspiring rural small holder and local sweet potatoes farming communities by transferring knowledge, entrepreneurship and facilitating access to technology developing products to trade in the global market. Inspiring the sweet potato small-holder farmers into Enterprise and Food Innovation to provide sustainable incomes and improved quality of life through access to international markets and trade for a fair price.

Perez meeting and decision to become a champion for change and catalyst for knowledge transfer and innovation

Our Mission

At the SACOMA,  start-ups and corporates come together to design and create the connected sweet potatoes and innovative food products that will improve the lives of smallholder farmers as our community collaborate together in state-of-the-art environments; driven by the pulse of innovation, creativity, technology and enterprise. We offer services that inspire vision, empower agri-businesses to scale, and ultimately weave a legacy. Here, we help smallholder farmers to be inspired to perform on an international stage, and we are connecting Kenya’s best to forge a lasting footprint on the UK/EU and international markets.

Our vision

SACOMA plays a key role in starting innovative new businesses in the community. Together with Knowledge Transfer Partners in the UK and Africa both in the private, public and voluntary sectors and  Government Departments to deliver a range of advisory and social support services focusing on improved  Trade and investment..

Our vision is to lead the Kenya sweet potatoes snack industry by establishing the benchmark for innovation, quality, manufacturing expertise and forward thinking on well packaged healthy value added sweet potatoes products for the health conscious consumers locally, regionally and internationally and for the growing vegetarian consumer market in UK/EU

Innovation and social impact are key drivers of this business model. It is about different and better solutions, new approaches, changing processes and ways of delivering products and services. It’s a route to exploring novel ideas and methods for social impact investment and impact to delivering business innovation to support development in Africa.

Our values

At SACOMA, we have unwaveringly commitment to further research and technology linking with Universities displayed a passion for working with small holder farmers, branding and packaging products for markets. We provide and are constantly looking at new strategies for market entries and improved quality products for the health conscious consumers and ensuring improved incomes for the producers.

We bring economic benefits for small-holder farmers in the county and support rural development in Kenya.  Linked to Knowledge Transfer Partner (KTP) university, we continue invest in the latest technology, in research and development and in turn provide sustainable income for the small holder farmers. This ability to deliver a commercial value to the entire crop is a significant component for profitability for the small holder farmers their families and their communities improved socio-economic and living standards.

  • Accessing new markets,
  • Reducing food waste and food losses,
  • Creating jobs and enterprises along the supply chain.
  • Improving viability of the small holder farmers.
  • Integrate different stages of agriculture, food processing and transport.
  • Permits shared facilities, such as a quality control laboratory.

Our investment in building capacity of farmers and farmer co-operatives, presents yet another opportunity for subsistence small holder farmers not only to improve their food security situation but also income.

Areas of expertise

We provide linkages for smallholder farmers and SMEs to formal and informal markets and financial source to combat the negative impacts of the supply and production chain on people and the environment. BDS, Trade Partnerships, EPA awareness, Export preparation, Trade missions, access to markets and Bilateral Trade, Investment Initiatives have been delivered institutions in the UK/EU, Kenya, Tanzania, Uganda, Ethiopia, Rwanda, Zambia. Mission is to increase access to markets and  trade, practising and promoting approaches to trade that help small business and  people in developing countries transform their lives through profitable Global trade.  

Specialists in Entrepreneurship, Innovation, Leadership, Agriculture Project Management, Product Development and Branding, Access to Markets, PR, and Business Development. SACOMA Works to strengthen agri-business, Agriculture Innovation & Business Incubation, Small business and Entrepreneurship Support and Business Development Services.

The Team

Sacoma is led by a small team with proven Leadership , Expert/technical advisors, experienced Network Managers, Quality Control and Agronomy and extension staff as well as Marketing who are results-driven professionals with skills passion and committed. Who have Proactive and entrepreneurial mind-set to explore and develop innovative approaches and business models and ability to engage with governments, the private sector and civil society.


PEREZ OCHIENG, CEO/Director (Product Innovation). A catalyst for Agriculture Innovation, Creativity & Entrepreneurship. Projects ideas generation, product innovation and Strategic planning, Branding and Projects development and business Innovation.
SAM OCHIENG, Director Marketing & Distribution, UK. Responsible for Distributors, Wholesalers and Retailers and customers. With over 20 years’ experience in customer and programme development for social impact and community customer care and outreach.
PETER COLEMAN, ADVISOR, Marketing, Stakeholder linkages, Social Media Advisory, & training centre, Business support and commercialisation.
JJOAB OMONDI, Advising on Sustainability, UK. All aspect Of Knowledge Transfer (KTP) on the grower programme Grower training. Waters and climate change adaptation and mitigation.
JAMES KAUNDA, Agriculture & Farm Manager, Kenya. Responsible for farmer mobilisation, crop management and warehousing systems.
MARTIN ALUOCH OMONDI FINANCIAL CONTROLER. Responsible for management of all company finances and Trade Micro-Financee.
AMOS OLADE, TECHNICAL AND EXPERT ADVISORS (Advisory and Enforcement of EC Regulation on Fresh Produce, Public Policy and International Relations, Food Economics and Marketing, Agric-Business Marketing, Food Production)
CHRIS GARNETTE MBA, MARKETING CONSULTANT, EU - A marketing and communication (special interest in child labour issues. Dealing with Institutional funding bodies, including Government and EU funding opportunities. With eight years’ experience working as a senior international marketing manager in various businesses in sub-Saharan Africa, South America and Asia, Chris believe it’s by creating business opportunities for people that we will help them drive their own futures.
VINCENT OKWATCH, Quality assurance and control, exports training and logistics manager, Kenya Responsible for co -ordination all Customs EXPORT and DEFRA liaison and Monitoring import shipments . Recruitment, mobilization and registration of contract farmers and cooperatives.
MOSES OPIYO, KENYA NETWORK ADMINISTRTRATION & OPERATIONS MANAGER, Responsible for operations, coordinate training of farmers and stakeholders.